Professional Development

In today's wine industry, education is vital for success. New ideas, pragmatic concepts for wine businesses and practical ways to be more effective are the focus of the Professional Development Courses taught through the Wine Business Institute of the School of Business & Economics

Short courses cover topics such as:
  • Wine Marketing and Sales
  • Wine Industry Regulations and Compliance
  • Winery and Vineyard Accounting and Finance
  • Winery Hospitality Management
  • Business Planning for the Wine Industry

Who should attend?

  • Wine Industry Professionals seeking to update their knowledge of management and marketing;
  • New Industry Participants who need a solid foundation of information to be successful;
  • Investors or career changers who want to explore the opportunities for being part of the exciting world of wine.

Guest Lecturers

Course instruction will be led by the Wine Business Institute in conjunction with guest lecturers who are experienced professionals working in the wine community. They have been chosen to teach these courses because of their unique skill sets and interest in furthering the industry.

Sponsors

These short courses are sponsored by the Wine Business Institute in the School of Business & Economics and the School of Extended Education.

Courses are open to the public; no application for admission is required. The seminars are taught on either Mondays or Fridays on the Sonoma State University campus.

Registration Information

You may register by phone at (707) 664-2394 or register online (click on "Registration forms" and then click on the ONLINE registration form).

For the most current information on the Wine Business Institute, contact Renee Thompson at 707/664-2260 or at thompren@sonoma.edu.

Visit the Professional Development website.