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A Strategic Planning Primer

The following Strategic Planning Primer for Higher Education was written by Alexandra L. Lerner, Research Associate at College of Business Administration and Economics, California State University, Northridge.

While the specific model it presents is similar but not identical to the one we will be using, it is a very useful overview of the field of strategic planning, including its application to higher education and the CSU system. 

Download Strategic Planning Primer (pdf)


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