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HOWTOCREATEANDEXECUTESUCCESSFULWINERYEVENTSHowcanyoucreateunforgettableeventsthataresuccessfulatsatisfyingyourguestsaswellasyourCFOWhenitcomestoplanningsuccessfuleventstherearetwopartiestopleaseyourguestsandyourwinery.Fromcreatingeventsthatalignwithyourwinerybrandtomarketingtheeventstotherightaudiencethiscoursewillguideyouthroughtheinsandoutstocreateandexecutesuccessfuleventsforyourwinery.AttendeeswilllearnhowtoDevelopsuccessfuleventsforyourwinerybrandSegmentandmarketyourwineryeventsbasedontherightaudienceEstablishtherightgoalsbasedonyoureventtypeIncreasesalesandwineclubsignupsatyoureventsIdentifytheproperpermittingneededforyoureventEarlyRegistrationDiscountsave30IfyouregisterbyMar19thefeeforthiscoursewillonlybe150.PilarMustafan1mtgWMar261-5pmnArtsBuilding108nBUS80041904hoursCEU180TRCORECONVERTINGYOURWEBSITETOAMOBILEFRIENDLYSITEAsmoreandmoreoftheworldSwebtrafcisviewedonmobiledevicesbothphoneandtabletyouaremissingsalesandconversionopportunitiesbynothavingamobile-friendlywebsite.InthisclasswelllookatThehistoryofwebdevelopmentanditspossiblefutureReallifeexamplesoftrafcguresfordesktopversusmobilewebsitesUsinganalyticstohelpyoudecideonyourmobilewebsitesnavigationandcontentWebsiteowwherepeopleenterandexitwebsitesandwhyThedifferencebetweenresponsivedesignandmobileoptimizedsitesUserinterfaceandwhattheconsumerexperiencesTestingyoursitebygettingoutsideinputEarlyRegistrationDiscountsave30IfyouregisterbyMar20thefeeforthiscoursewillonlybe150.AndrewHealyn1mtgThMar278am-12pmnNapanBUS80041914hoursCEU180ELECTIVESELLINGTHROUGHTHETASTINGROOMIfitsnotallaboutthewinewhatisitallaboutThesimpleandyetmuchoverlookedanswerisitsallaboutyourvisitors.Startvisitorsontherststepofanamazingandemotionaljourneythattakesthemfromrsttimebuyerstoloyalandlong-termcustomers.ElizabethSlaterdelvesintothepsychologicalaspectsofcreatingambassadorsforyourwinery.DevelopyourabilitiestomakethesalethroughasingularprocessLearningtoengageanddisengageHowwhatyousayencouragesabuyingresponseArewesellingattherighttimeWhathaveyoudoneforyourvisitorstodayAllthesesalestechniquesandmorewillbethoroughlyexploredduringthissession.LearnthesalesprocessandenjoysellingEarlyRegistrationDiscountsave30IfyouregisterbyMar20thefeeforthiscoursewillonlybe150.ElizabethSlatern1mtgThMar271-5pmnNapanBUS800419214hoursCEU180ELECTIVEWineBusiness