News, blogs, events

Sonoma State's Wine EMBA in Napa: Applications Close February 29

February 20, 2012 8:30 AM

FOR IMMEDIATE RELEASE
February 20, 2012

Sonoma State's Wine EMBA in Napa: Applications Close February 29

Rohnert Park, CA: Sonoma State University is bringing its Executive Masters of Business Administration program (EMBA) to the Napa Valley this spring. Applications are due Wednesday, February 29. "We're partnering with Napa Valley Vintners (NVV) to make the program accessible to wine professionals in the region who want to support their career growth," said program director Robert Eyler. Classes begin April 12 and will be held in St. Helena at NVV's headquarters.

The program provides students with an accredited MBA degree in 17 months, starting with an orientation weekend from April 12-14, 2012. The executive format is alternating Fridays and Saturdays, from 8am - 5pm, where students attend year-round except for a harvest break from September 1 to November 8, 2012. Courses end on Aug 31, 2013. "Students complete the program as one group or cohort, meaning they gain additional learning from the small- and large-group dynamics and benefit from the extended network that develops out of that," noted Dr. Rob Eyler, EMBA program director at Sonoma State.

This will be the fourth cohort of business leaders to undertake this executive degree program, but the first to emphasize wine industry issues. Courses include strategic brand management, global wine operations, using social media as a strategic tool in marketing throughout the distribution chain, compliance and government relations, financial statement analysis, talent management, and much more. In addition to an off-site experience where the attendees travel to San Diego for a team sailing exercise as a metaphor for business operations and leadership, there is also an international travel and business experience associated with the global operations course. Books, materials, travel, and other needs are all included in the program fees. The culminating experience is a strategic plan for a new or existing business, which provides budding wine entrepreneurs a way to have their ideas mentored, shaped, and potentially funded.

Wine industry professionals with at least five years of professional experience are encouraged to apply. Other experienced professionals seeking to change careers will also be considered.

The application and additional information can be found at www.sonoma.edu/emba. Please contact Program Director Dr. Robert Eyler at 707-664-4256 or emba@sonoma.edu.

About Sonoma State University's School of Business and Economics:
Sonoma State University School of Business and Economics' mission is to create extraordinary learning experiences for our students and to advance best business practices in the North Bay and beyond. Its vision: to be the educational nucleus of a thriving North Bay economy. Its Wine Business Institute is recognized around the world for its expert faculty, business-focused research, and the first undergraduate and graduate degree programs in wine business in the United States. With undergraduate, graduate and executive programs serving over 1500 students each year and concentrations in Accounting, Finance, Management, Marketing, Wine Business, and Economics, the School offers the most in-demand degree on the Sonoma State campus. The School of Business and Economics is accredited by AACSB (the Association to Advance Collegiate Schools of Business), making it one of 15% of all business schools in the world to meet these standards for excellence. For more information, visit www.sonoma.edu/sbe.

About the NVV:
The Napa Valley Vintners is the non-profit trade association responsible for promoting and protecting the Napa Valley appellation as the premier winegrowing region. From seven founding members in 1944, today the association represents more than 420 Napa Valley wineries and collectively is a leader in the world-wide wine industry. To learn more about our region and its legendary American wines, visit www.napavintners.com

Contact SBE
Contact SSU
Sonoma State University School of Business and Economics. Reach.
1801 East Cotati Avenue, Rohnert Park, CA, 94928 • 707-664-2377 10470