In today's society no product, service, or idea can be successful without the creative and innovative support from the marketing department. Marketing involves creating, communicating, and delivering products and services in ways that customers find valuable. It's a functional area that falls between product development and sales. If you are looking for an exciting and challenging career, that is constantly evolving, marketing might be the right choice for you to pursue.
Most entry-level positions for marketing concentrations reside in sales. After gaining experience, sales professionals often move into marketing. A willingness to relocate often opens more career opportunities.
Sales and Promotions
E-commerce; Person-to-Person Sales and Business-to-Business sales for all
products/services in all industries
Product, Brand, and Marketing Strategy Management; Consumer and Trade
Promotion; Customer Service; Project Management
Data Collection/Analysis; Survey Research; Forecasting/Reporting
Wholesale; Retail; Agricultural; Operational
Social Media Management
Strategy; Content Planning; Copy Writing; Blogging; Marketing and Promotions;
Online Customer Service; Search Engine Optimization
Sales/Promotion; Marketing; Event Planning; Public Relations; Social Media
Take charge of your future!
- Master the marketing concentration requirements.
- Make an appointment with your advisor.
- Join the Marketing Club.
- Apply to the Mentor Program.
- Attend the Fall Career and Internship Expo.
- Connect with the industry at the Spring Mixer.
- Explore what you can do with this concentration and get tips on how to land a career.