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Wine Business Strategies Concentration

Conveniently located in the heart of Sonoma County wine country, students concentrating in Wine Business Strategies have a wide range of career opportunities available to them. Many students begin their careers in the tasting room where they develop strong customer service skill sand master the product line. A typical career move may lead students in a Wine Club, Social Media, or e-Commerce position. Especially when complemented with a marketing concentration, grads may move into an array of outside sales positions with distributors or into marketing positions, such as brand management.

Career Possibilities

Customer Service/Sales and Promotions
        Tasting Room; Direct to Consumer Sales; Wine Club; Regional Sales
        Product Management; Brand Management; Public Relations; Social Media
        Management; Event Planning; e-Commerce
International Business
        International Distribution; International Marketing

Take charge of your future!

Contact SBE
Contact SSU
Sonoma State University School of Business and Economics. Reach.
1801 East Cotati Avenue, Rohnert Park, CA, 94928 • 707-664-2377