Paid Internship Opportunity

 

Making it Big, a direct to consumer catalog and online retailer of plus size clothing for sizes 22W to 46W, seeks a paid intern to engage in market analysis. Some specific questions to answer include:

 

á    The size of the market for size 22W up to 46W nationally and internationally

á    Analysis of the competition existing in Plus Size WomanÕs Clothing in the size range of 22w to 46w

á    What is Making It BigÕs current market share of this overall market? What is Making It BigÕs potential market share, based on their specific unique offerings within the industry? 

á    A SWOT analysis focusing on these questions is one output of this project. Other outputs might be a MIB buyers analysis and a Plus Size WomenÕs Clothing market analysis

 

It is important that the intern candidate possess experience in marketing and marketing research, preferably in the retail clothing industry.

 

This is a paid position, and compensation could be paid on a project or hourly basis depending upon agreement.

 

Please email your resume and a cover letter telling why you would be a good fit for this project to Lila Van Meter, Director of Marketing and E-Commerce at  lila@makingitbig.com.

 

Internship Opportunity

 

Making it Big, a direct to consumer catalog and online retailer of plus size clothing for sizes 22W to 46W, seeks an intern to engage in buyer analysis, surveys and other market research projects.  Some specific questions to answer include:

 

á    Establishing plan for SEM implementation

á    Researching possible marketing strategies Making It Big could use to approach SEM

á    Researching MIB Competition

á    Doing research to assist MIB in developing their online public relations and blogging campaign, including social networking sites such as MySpace and Facebook

á    Researching name change, brand change risks, benefits for Making It Big to MIB Collection

 

This is an unpaid position initially, where the intern would receive valuable marketing, public relations and SEO and SEM education, multi-channel retailing and marketing research experience. Please send a resume and cover letter telling why you would be a good fit for this internship to Lila Van Meter, Director of Marketing and E-Commerce, lila@makingitbig.com.