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The Tasting Room Management Certificate
The Tasting Room Management Certificate helps prepare you for more responsibility by taking courses in direct shipping, staffing, marketing, wine club management, data base management, sales, budgeting, and customer relationship management.
The Tasting Room Management Certificate requires the completion of (8) half day courses, which can be completed this semester or at your own pace. The fee is $150 per course.
Students wishing to complete the Certificate can choose any five elective courses but must complete these three core courses:
- Introduction to Tasting Room Management
- State Compliance for Direct Shipping
- Building a Profitable Wine Club
These professional development courses are open to the public and may be taken individually or collectively. All courses are offered at the SSU campus.
This fall we are offering:
- Buliding a Profitable Wine Club. October 26th, 8am - 12pm
- Data, Trends and Coverage of the Wine Business and How to Capitalize on Them. October 26th, 1pm - 5pm
- Practical Strategies to Increase Wine eCommerce Sales. November 2nd, 8am - 12pm
- Practical Vineyard Management. November 2nd , 1pm - 5pm
- Selling Wine to Restaurants and Retailers. November 9th, 8am - 12pm
- Current and Upcoming Winery Compliance Issues. November 9th, 1pm - 5pm
- Revision your Customer Experience Management Program. November 16th, 8am - 12pm
- Easy Ways to Successful Direct Marketing. November 16th, 1pm - 5pm
- The Expert's Secrets to Selling Wine Grapes. November 30th. 8am - 12pm
- Intro to Tasting Room Management. November 30th, 1pm - 5pm
- Wine Marketing Basics: What Every Winery Should Know. December 7th, 8am - 12pm
- Creating the Foundation to Grow Wine Direct Sales. December 7th, 1pm - 5pm
- PR: A Practical Guide to the Best Marketing Option for Small Wineries. December 14th, 8am - 12pm
- Social Media and Wine Marketing. December 14th, 1pm - 5pm
Who should attend?
- Wine industry professionals seeking to update their knowledge of management and marketing.
- New industry participants who need a solid foundation of information to be successful.
- Investors or career changers who want to explore the opportunities for being part of the exciting world of wine.
Interested in jump starting your Wine Business career?
- For more information or to register, call Marcia Harrigan at 707-664-3011.
- Register online for the Tasting Room Management Certificate today! Have the following:
- Class Number
- Credit Card
- Social Security Number