Dr. Tom Atkin
Dr. Thomas Atkin is Associate Professor of Operations and Supply Chain Management at Sonoma State University where he teaches in the Wine Business Program. He received his PhD in Supply Chain Management from Michigan State University in 2001 after a 25 year career in management. His research interests include customer-supplier relationships, sustainable business practice, and wine consumer preferences. He has published in International Journal of Wine Business Research, Negotiation Journal, and Journal of Business Logistics.
Wine Business Specialties: WINE SUPPLY CHAIN MANAGEMENT, WINE PACKAGING/LABELS, WINE CONSUMERS,