Marketing Minor for Non-Business Majors
Explore the principles and strategies that shape successful marketing. Develop skills in consumer behavior, product development, pricing, promotion, sales and marketing management. Gain a customer-focused perspective while learning to turn creative ideas and marketing concepts into effective practices for organizations.
Career Opportunities
Our students are equipped to thrive in today's fast-paced global economy through immersive, real-world experiences that prepare them for roles such as:
- Marketing and Communications
- Advertising and Promotion
- Sales and Business Development
- Brand Management
- Market Research and Consumer Insights
- Digital and Social Media Marketing
- Product Marketing
- Customer Experience
Degree Level
Minor
College
College of Science, Technology & Business
