Wine Rows

Certificate in Direct to Consumer Sales

Enroll for the Fall Seminar Courses Today!

This certificate program will enable you to take your direct to consumer (DTC) sales to the next level. Taught by wine industry professionals in the various DTC fields, each seminar is designed to provide the individual with core concepts and proven tactics to increase DTC sales in multiple retail channels. Created in response to industry demand for a more tailored and encompassing program, this certificate will expand on topics such as DTC marketing, wine clubs, events, social media, mobile commerce and tasting room sales.

wine glass in tasting room

The Direct to Consumer Certificate requires the completion of (5) core courses and (3) electives for a total of (8) half day courses, which can be completed in one semester or at your own pace. The fee is $180 per seminar, or $150 for early bird registration (if you register more than two weeks before the date of the seminar you are eligible for early bird pricing). If you wish to complete both the Direct to Consumer and the Wine Industry Finance and Accounting Certificate, you can take a total of 14 seminars.

When you have completed your 8 required seminars you will need to fill out the application to receive your certificate.

View Fall 2016 Schedule

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You will need the following information on hand:
- Class Number
- Credit Card
- Social Security Number
To register by phone with a credit card, please call Extended Education's customer service at 707-664-2394.

For more information, contact Erin Ringstad - Program Coordinator at 707-664-3235

    Contact SBE
    Contact SSU
    Sonoma State University School of Business and Economics. Reach.
    1801 East Cotati Avenue, Rohnert Park, CA, 94928 • 707-664-2377